Wednesday Intensives on:

• Better Boards/Better Stations
• Community Engagement
• Bringing in the Big Bucks
• Training the Trainers for Better Programming and Sound

Station Summits/Cohort Gatherings begin on Wednesday: 
African American, Native, Latino (and reconvene on Saturday)

Keynote address on Thursday morning by Kay Sprinkel Grace: 
Dare to Dream

Salons for Rural, Urban, Latino, Native and African American stations with NFCB senior staff

Built-in time for networking, roundtables, opportunities for interactive discussions

Saturday Station Summits and Gatherings:

• African American
• Latino
• Native
• Rural
• Urban (urban means cities, metropolitan areas—it’s not code)
  
  

Some of the confirmed workshops and panels:
 
Rocky Mountain Community Radio: A Model for Collaboration
Complying with the Communications Act
Legal Issues in Broadcasting 1 & 2
Political Broadcasting
Hostiness: What You Need to Be a Great Host
A Radical Approach to Change
NFCB’s 5 x 5 Model Rolled Out
Community Radio to Community Media: Why Now?
Community Radio to Community Media: The Practice
Culture for the Common Good
Technology Bucket
Community Engagement 1.0: An Essential Local Service
Community Engagement 2.0: Making a Digital Connection
Let the People Speak: How to Create Impactful, Community Informed Content
SoundExchange Reporting: Change Is Coming
Fundraising for People Who Have No Time for Fundraising
The End Is Near: Additional Gifts and End of Year Messaging
New Fundraising Ideas
Making the Case: Engaging Communities in the Fight for Federal Funding
Building and Sustaining News: Creative Partnerships
More to come…..
 

• Innovative election programming
• Technical problems and solutions
• Pitching and premiums
• Dealing with difficult volunteers
• Solutions to problems you face as a ….Program Director/Membership Director/Station Manager/Volunteer Coordinator, etc.
  
  

• A Gathering for Rural Stations—a chance for stations in rural areas to talk to each other about common problems and issues.  For example, how does a rural station with translators, covering a lot of territory, provide service to your entire coverage area while remaining local?  What do you do when only some of your listeners have broadband, but those who have it expect more than radio from you?  
• A Gathering for Urban Stations—a chance for stations in urban areas to talk to each other about common problems and issues.  For example, almost every urban station is in a market with a big NPR station and is the 2nd or 3rd choice of even your most loyal listeners.  What can urban community stations do to address this?
• A Gathering of Native Stations—this year, planned by Native stations, and with extended hours—starting Wednesday and reconvening on Saturday, and lots of time in organized networking.
• The Third Annual Latino Public Radio Summit—with extended hours—starting Wednesday and reconvening on Saturday, and an event in the Latino community of Houston
• The African American Station Summit—with extended hours—starting Wednesday and reconvening on Saturday, and focusing on regional collaborations; fundraising in tough times; and building relationship with your licensee.
• Interactive Roundtables
• Events sponsored by host stations KPFT and KTSU
• LPFM Clinic with Prometheus Radio Project, to go over the application and engineering and explain what happens after you get your CP.

The road to excellence in managing a radio station is lined with best practices.  This intensive is designed to help you understand what excellence in governance looks like and how it can make a difference to your station.  It will provide a road map to help you move your governing body to understand and adopt best practices.    The day will begin with all licensee types together looking at the proper role of the governing body; how managers can help boards understand and accept their roles;  tools for building positive relationships between the station manager and the board chair (or university department chair); and key communication issues. 

Community, tribal and university licensees will then meet separately to work on the issues particular to their situations, which include board structure, recruitment and training, orienting new department heads or council members, dealing with political pressure, dealing with a board that is thrust upon you and whose primary focus is not the radio station, etc.  There will be ample time for small group discussions within each licensee type.  At the end of the day, everyone should have a clear idea of where you want to go, a good picture of the landmarks along the way, and at least 3 or 4 new tools to help you get there. 

Presenters are: Sally Kane (KVNF), Craig Beeby (University Station Alliance), Camille Lacapa (NFCB’s Native Desk), Matt Murphy (WERU), Beverly Hacker (KDHX), Arlene Engelhardt (Pacifica Radio), Sarah Carrillo Freeburg (KWIS/Coeur d’Alene Tribe).  These folks have a wealth of experience working with boards, universities and tribal governments. 

Intensive: Ready, Set, Engage: Simple Steps to Creating a Community Engagement Plan

Engaging your community can help you serve the public and, in turn, raise your station's value, reach new audiences and more.  Where do you start? Join the National Center for Media Engagement (NCME) for a comprehensive workshop designed to help you with your community engagement efforts. You'll walk out with a road map for how to create and implement a community engagement plan, both for an internal staff as well as for external audiences – whether it's on-air, online or in person.

If possible, bring your station team. We'll showcase engagement success stories that have produced real results. Plus, hands-on planning time will give your team a chance to brainstorm, bounce ideas off peers and get advice from NCME staff... and a few surprise guests.

Presenters are: the staff of the National Center for Media Engagement.

Intensive: Training the Trainers

This Intensive is for Program Directors, News Directors, Music Directors, or anyone at the station who is, works with, and/or supervises on-air talent—volunteer or paid.  You will learn how to help your hosts develop consistency; establish guidelines for the sound of your station; develop a vocabulary for coaching and critiquing your airstaff; solve communication problems; lead by example if you are on the air too.  You’ll come out of this Intensive with a variety of tips and tools to help you be a better leader, mentor, and broadcaster.  You’ll spend the day with people facing the same obstacles and challenges as you are.  Regardless of the delivery method, most of what we do is produce SOUND, and this Intensive is a great opportunity to focus on the SOUND of your station. [Limited to 25 registrants]

Presenter: Marilyn Pittman is a beloved and respected media trainer who has taught at numerous NFCB Conferences and worked with several community radio stations. Her work as a talk show host, narrator, producer, commentator, trainer and talent consultant spans over 30 years. She teaches performance workshops at UC Berkeley's Journalism School and The Knight Digital Media Center there for 20 and 11 years respectively. An actor and director by training, she became one of the first openly gay stand-up comics and is an award-winning solo performer. www.marilynpittman.com

Intensive: Bringing in the Big Bucks

With the end of PTFP and the possibility of losing CPB funds, community radio stations will need new tools for creating revenue streams that will allow them to serve their communities.  The focus of this Intensive will be on the structure, process, purpose, highs/lows and mechanics of capital and major gift fundraising.  Every station should be thinking about sustainability beyond the next fund drive.  This Intensive will be useful for stations who want to tweak and upgrade plans already in place, and for stations who want to create and launch plans for major dollars.

Presenter: Kay Sprinkel Grace is an organizational consultant with extensive experience helping nonprofit organizations and public broadcasters develop and align their major fundraising efforts to maximum effect.  Kay spoke for only 10 minutes at the closing lunch of the 2011 NFCB Community Radio Conference and her insights and ideas left everyone clamoring for more.  She is an author, speaker and certified fund raising executive.  http://www.kaygrace.org

Intensive for New Stations: On the Air—Now What?

This intensive for new community radio stations—already on the air—will help you move forward during your first two years of station operations.  We’ll be heavy on best practices, planning and problem solving in these areas: programming, fundraising and development, technology, community engagement, and business/management. Each module will include brief presentations by community radio folk (from new and established stations) and “experts” in the field, Q & A, and small group discussion/problem-solving.  Included in this intensive, is plenty of time for networking with participants from other stations, and a wealth of resources including checklists, links to policy manuals, and more.  At the end of this intensive, you will have tools to chart your station on a path for success.  If possible, send more than one person from your station.

Hyatt Regency
1200 Louisiana St., Houston, TX 77002

Single and double rooms are $149 plus 17% tax. Triples are $159. Quads are $169.  Internet access is free.  These rates are only guaranteed until May 11, 2012. 

To reserve a room:
888-421-1442 and tell them you are with the NFCB Conference. 
Or go to: https://resweb.passkey.com/go/NFCB

Transportation from the airports to the Hyatt:  
We have arranged for a 10% discount with SuperShuttle if you book on line. You can book here or go to the SuperShuttle website and enter the discount code 4CJM3.

Breakfast, lunch and beverage breaks on Thursday, Friday and Saturday.  Opening reception on Wednesday and any other “included” social events.  All workshops, roundtables, Summits and Station Gatherings, Station Salons, speeches and other sessions.  And of course the fabulous Conference tote bag and program book.

All the Intensives require additional registration fees. 

KTSU—90.9 FM. 
KTSU is licensed to Texas Southern University and its mission is to provide the Houston community with programming that features the richness and depth of our cultural heritage through the presentation of jazz and other formats, such as Oldies, Blues, Gospel and Hip-Hop.  KTSU also provides its listeners with well-balanced coverage of current news events that educates and entertains and produces local programs that meet the needs of public service for a well-informed community.  In addition, the station provides programs from Public Radio International and National Public Radio and serves as a training ground for students enrolled in TSU’s School of Communications.

KPFT—90.1 FM—Radio for Peace
KPFT is the Pacifica station in Houston.  We serve the Greater Houston and Galveston population of nearly six million people, reaching almost 150,000 listeners every week and bringing to the airwaves an eclectic schedule of music, news, languages and information programming. In our 41-year history, we've grown along with Houston, helping to foster cooperation among the various peoples of the community and becoming a unifying force in a city of great economic and cultural contrasts.

*If you are registering for the Conference you do not have to pay an additional fee to attend the Saturday Station Summit or Gathering. If you are not registering for the Conference and will only attend one of the Summits, you must pay the fee.